BRMA Webinar | Image Control: How Your BCM Program’s Perception is Just as Important as What it Accomplishes | Presented by Shane Mathew – Zoom

In this session, Shane Mathew (Zoom) shares some of the biggest lessons he’s learned from his years of building business continuity programs in various industries, and his interactions with his consulting clients and guests he’s interviewed on his podcast – The Failover Plan.

Some of the lessons he will discuss include some of the shortcomings of the “Traditional” business continuity program and its image amongst stakeholders.

  We will cover some important lessons like:



1. Understanding where your program image is today


2. Focus on the mission and audiences and building your brand around it


3. Make the process fun for your stakeholders, and they keep coming back for more



By the end of the presentation, you will be able to consider how making some minor adaptations to your methodology and tool sets can make your program standout and become more impactful.

Agenda:

11:00am-12:30pm PST | Presentation & Conversation

Webinar Registration

A Signup email will be sent directly to BRMA members prior to the event. BRMA Members: Please login for additional registration information. In addition to the signup email sent directly to BRMA Members, use the button below to register as well.

After registering, you will receive a confirmation email containing information about joining the webinar.

Guests

Wish to attend, and are not a member? Please contact program@brma.com.

Questions

Please contact program@brma.com